Marketing Planning Calendar Template

For marketing teams, a calendar for marketing plans is an essential tool. An annual marketing planner is especially important to provide a strategic overview for the long term planning. With major events and timelines in view, you can plan campaigns, coordinate with other departments, and avoid scheduling conflicts. Looking ahead allows for better resource allocation, too. Use this template to keep your team on track, organized, and working efficiently for advertising, events, campaigns, product launches, and more. 

“We use Teamup to put all our marketing plans and campaigns for each day. The fact you can change colors is quite practical.”

Megane M. 

Why use this template

📣Benefits for the organization

  • Overview of the entire year’s marketing activities for alignment with overall business goals.
  • Compare all marketing activities in one place to maintain brand consistency.
  • Improve resource utilization by seeing what’s ahead and making plans that prevent conflicts and bottlenecks.
  • Easily share a secure high-level view with stakeholders.

🎨Benefits for all users

  • One central hub for all marketing efforts fosters transparency and makes coordination easier.
  • Easily anticipate resource needs, such as budget, personnel, and transportation.
  • See how all the pieces come together and work proactively.
  • Track campaign performance against the planned calendar for valuable insights.
  • Create secure, temporary access for freelance contractors and part-time staffers.

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Notable setup in this template

Sub-calendars grouped in folders and color-coordinated for easy visual cues.

Configurable long-term range with Multi-week, Scheduler, and Year views.

how to config long date range in scheduler view

How to use this template

📣Get started fast, adapt to your needs

  • Sub-calendars: Name or organize for your marketing areas and priorities.
  • Status custom field: Adapt to your workflow and add more custom fields as needed.
  • Calendar views: Try out the various view options. If a specific view of the calendar is embedded, apply a link parameter to ensure the best viewing experience for your viewers.
  • Share with your users: Configure user access and grant customized permissions.
  • More settings: Add your logo, choose date and time options, etc.

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